Founded in 2018, Ghost Brands is a full-service creative branding and marketing agency headquartered in Greenville, South Carolina. The agency works with restaurants, technology companies, sports organizations, eCommerce businesses, service-based companies, municipalities, and other growing organizations. Rather than operating as a traditional advertising vendor, Ghost Brands positions itself as a behind-the-scenes creative partner that works as an extension of its clients' teams.

The agency takes a strategy-first approach to its projects. Before developing a campaign or website, the team focuses on understanding the client's business, audience, goals, and vision. Projects are then customized around those requirements, with the company emphasizing that it does not believe in one-size-fits-all marketing or forcing every client into the same retainer structure. Ghost Brands currently describes more than 47 services available under one roof, allowing clients to select the capabilities they actually need.

Brand development is one of the agency's core specialties. Ghost Brands works on brand strategy, naming, logo design, brand identity systems, brand guidelines, rebranding, and ongoing brand management. Its approach extends beyond creating a logo, with brand identities designed to work consistently across websites, social media, advertising, merchandise, and physical environments.

Website development is another major area of expertise. Ghost Brands is a WordPress Partner specializing in fully customized WordPress websites rather than template-based layouts. Its web process includes strategy, wireframing, UX/UI planning, content structure, development, SEO architecture, hosting, and ongoing website management. The agency also develops eCommerce websites using WooCommerce and focuses on building websites that are designed not only to look professional but also to rank, convert, and scale.

The company's marketing capabilities extend well beyond web development. Services include SEO, Google/SEM advertising, social media management, paid social campaigns, email and SMS marketing, media buying, public relations, reputation management, influencer partnerships, and performance tracking. This allows Ghost Brands to connect a client's branding, website, advertising, content, and marketing activities within a broader digital strategy.

Content production is another notable capability. Ghost Brands maintains an in-house creative production team providing professional photography, cinematic video production, graphic design, commercial production, social media content, and Part 107-licensed drone services. The team can manage the content process from creative direction and storyboarding through production and post-production.

The agency also has substantial experience in sports and entertainment branding. Its portfolio includes work for organizations such as the Athens Rock Lobsters and Hub City Spartanburgers, where Ghost Brands has been involved in branding, media, content creation, and other marketing activities. The agency also serves municipalities and businesses, demonstrating that its work extends beyond conventional commercial marketing.

One of the more distinctive aspects of Ghost Brands is its emphasis on operating behind the scenes. The company describes itself as "The Secret Marketing Agency," with the idea that its clients should receive the attention and recognition while Ghost Brands handles the strategy, creative work, technology, and execution. This philosophy is reflected in its collaborative approach and its focus on becoming an extension of the client's internal team.

Overall, Ghost Brands combines branding, web development, digital marketing, advertising, media production, and strategic consulting within one agency. Its customized engagement model, in-house creative capabilities, sports and entertainment experience, and emphasis on long-term brand development make it particularly suited to businesses and organizations looking for a comprehensive creative and marketing partner rather than a standalone website provider.

What We Offer

• Logo Design
• Brand Identity Design
• Brand Strategy
• Brand Guidelines Development
• Packaging Design
• Naming & Tagline Development
• Rebranding
• Brand Collateral Design
• Custom Web Design
• WordPress Development
• WooCommerce / eCommerce Development
• Website Hosting & Management
• SEO
• Google / SEM Advertising
• Social Media Management
• Paid Social Advertising
• Media Buying
• Public Relations
• Reputation Management
• Influencer Marketing
• Performance Tracking
• Creative Campaign Development

Features & Facilities

• 47+ Services Under One Roof
• Customized Marketing Strategies
• Strategy-First Approach
• Behind-the-Scenes Agency Model
• In-House Creative Production Team
• Sports & Entertainment Marketing Experience
• Brand Development & Rebranding Expertise
• Professional Photography & Video Production
• Drone Videography
• No One-Size-Fits-All Approach
• Project-Based & Retainer Engagements

Details

• Team Size 6-20

Location

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